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Creating Native Ads

Native advertising is a powerful form of advertising that seamlessly blends with the platform it is displayed on, providing a natural and non-intrusive advertising experience. To create compelling , follow these steps:

  1. Use high-quality visuals: Utilize high-resolution images or videos that capture attention and align with the platform's aesthetic.
  2. Drive relevance: Guide users to relevant landing pages that align with the native ad's content, providing a seamless user experience.
  3. Craft catchy headlines: Create attention-grabbing headlines that pique the interest of the and encourage further engagement.
  4. Include a clear call-to-action (CTA): Incorporate a clear and concise CTA that prompts users to take the desired action, such as “Learn More,” “Shop Now,” or “Sign Up.”

To set up a native ad in ad:personam, follow these specific instructions:

  1. Select “Native” as the creative type.
  2. Upload a logo or icon with a size of 300 x 300 pixels and an aspect ratio of 1:1. Ensure the file is in either JPG or PNG format and does not exceed 200 KB in size.
  3. Upload an image with a size of 1200 x 627 pixels and an aspect ratio of 1:1. This file should also be in JPG or PNG format and must not exceed 1 MB in size.
  4. Insert a title for the creative with a maximum of 25 characters.
  5. Provide a brief description of the product or service in the body textbox, limited to 100 words.
  6. Include the brand name of the sponsor in the “sponsored by” field, using a maximum of 25 characters.
  7. Add a suggested call-to-action (CTA) with a maximum of 25 characters.
  8. Enter the URL of the landing page where users will be redirected when they click the creative. Ensure the URL begins with either “http://” or “https://”.
  9. Once all the necessary information is entered, click “Submit” to launch your native ad campaign.

By following these steps, you can create compelling native ads that seamlessly integrate with the platform and captivate your target audience, maximizing engagement and campaign success.

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