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How to Upload Audio Ads

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Engage your audience through the power of sound by uploading audio ads. This guide will walk you through the process, ensuring your audio creatives are ready to resonate with listeners.

Step 1: Select Creative Asset

Begin by choosing "Audio" as your creative asset type. Once selected, click "Next" to proceed to the next step.

Step 2: Audio File Guidelines

Before uploading your audio file, make sure it meets the following specifications:

  • File Size Limit: Maximum of 10 MB.
  • Media Type: MP3 format is required.
  • Bit Rate: Ensure a minimum bit rate of 128 kbps for optimal quality.
  • Ad Length: Choose between 15 or 30 seconds for your ad duration.

Step 3: Upload Your Audio

Click the "Upload" button and select your audio file. Accepted formats include MP3, WAV, or OGG. Make sure your file is compatible before uploading.

Step 4: Naming Your Creative

The name of your uploaded audio file will be used as the creative name. Use a clear and descriptive name to ensure easy reference in performance reports.

Step 5: Audio Length Selection

Select the appropriate duration of your audio ad, either 15 seconds or 30 seconds. If your audio file's length is in-between, choose the closest available option.

Step 6: Landing Page URL

Provide the URL of the landing page where listeners will be directed if they interact with your ad. Ensure the URL starts with "https://" to ensure a secure browsing experience for users.

Optional: Third-Party Tracking Pixel

To enhance performance tracking, you may add a third-party tracking pixel. This feature allows you to monitor metrics such as viewability and brand safety using third-party technology.

Step 7: Finalize Upload

After reviewing all the details, click "Upload" to submit your audio ad. This final step ensures your ad is properly set up and ready for audience engagement.

By following these steps, you can ensure your audio ads are successfully uploaded and optimized for performance. For further tips on creating impactful audio ads, explore our detailed guides on audio creative best practices.