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Category: Getting Started

Introducing the Smart Template: Your Guide to Successful Campaigns

In the swiftly evolving digital advertising sphere, ad:personam stands as an innovative beacon. As an avant-garde Self Serve DSP (Demand Side Platform) powered by Xandr Microsoft DSP, ad:personam provides you with a wealth of tools to simplify your workflows, giving you unprecedented control over your programmatic advertising strategies. We’re excited . . . Read more

The Comprehensive Guide to the Universal Pixel

Welcome to the comprehensive guide on the Universal Pixel feature in ad:personam Self Serve DSP. Whether you’re new to programmatic advertising or looking to enhance your campaign performance, the Universal Pixel offers valuable insights into user interactions on your website. In this article, we will explore its main uses and . . . Read more

Create an Advertiser

Creating your first advertiser in ad:personam is quick and easy. When you log in for the first time, you’ll be prompted to create your first advertiser. Each advertiser represents an individual business that you’re advertising. If you’re a business owner looking to advertise your own business, you’ll only need to . . . Read more