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Tag: display ads

Display Banner Ad Sizes

Display banner ads are a powerful tool in digital advertising, allowing brands to showcase their messaging through graphical elements placed strategically across web pages. In ad:personam, we offer a range of ad sizes and formats to cater to various campaign objectives and maximize reach and performance. Key Features of Display . . . Read more

Adding Third-Party Tracking Tags to an Ad Creative

ad:personam, powered by the Xandr platform, functions as a full-service ad server built specifically for the real-time advertising business. Hosting your creatives with us allows you to fully leverage this technology. By doing so, you gain a single source for advanced reporting data, avoid paying ad serving fees to multiple . . . Read more

Using Third-Party Ad Server Tags

Third-party ad tags, also known as creative tags or placement tags, are HTML or JavaScript code snippets inserted into web pages. These tags request the ad server to serve the requested ad. Popular examples of third-party ad servers include Google Ad Manager (formerly DoubleClick for Publishers) and Sizmek (now known . . . Read more

Creating Native Ads

Native advertising is a powerful form of advertising that seamlessly blends with the platform it is displayed on, providing a natural and non-intrusive advertising experience. To create compelling native ads, follow these steps: To set up a native ad in ad:personam, follow these specific instructions: By following these steps, you . . . Read more

Upload an HTML5 Banner Ad

To upload an HTML5 banner ad in ad:personam, follow these steps: Technical Requirements: Creative Landing Pages: Actions: Content Requirements: By following these requirements, you can ensure that your HTML5 banner ad meets the technical, landing page, action, and content standards set by ad:personam and Xandr.

Upload a Static Banner Ad

To upload a static banner ad in ad:personam, follow these steps: By following these steps, you can easily upload a static banner ad and start incorporating it into your programmatic advertising campaigns in ad:personam. Technical requirements Creative Landing Pages Actions Content requirements The following content in ads is prohibited: